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Bulldogs Announce Majority Sale to Keycorp Sports & Entertainment

The Alberni Valley Bulldogs are pleased to announce that the BCHL’s Board of Governors has granted unanimous approval for Keycorp Sports & Entertainment Ltd to acquire majority ownership in the club.  Keycorp Sports and Entertainment will be the leadership in a group of established community partners joining the existing Port Alberni Junior Hockey Society in the newly founded group.

Keycorp Sports and Entertainment’s president David Michaud will assume the same role with the Bulldogs and oversee all hockey & business operations for the club.  Michaud is no stranger to the BCHL as he spent parts of 4 seasons with the Penticton Vees and served on the BCHL’s Board of Governors. Prior to his time with the Vees, Michaud worked with CAA Sports in their hockey division, and spent 5 years as the general manager of the BCMML’s Okanagan Rockets.

“The goal of Keycorp Sports and Entertainment is to acquire properties that would help us expand our reach in the sporting world here on Vancouver Island and beyond.  Acquiring the Bulldogs is a tremendous opportunity and we’re very excited to help build on the work that PAJHS has put in over the years.   I’ve seen first-hand what an exciting atmosphere the Multiplex can create.  It’s our mission to return the Bulldogs to a position of prominence in the community and continue to move players along to the NCAA and ultimately professional hockey.” said Michaud.

“PAJHS is very excited to have the ability to partner with Keycorp Sports & Entertainment and other local business leaders.  This transaction means the Bulldogs will have the ability to thrive in Port Alberni for years to come.  Our fans and our community should be excited about what this means both on the ice and off.” Said PAJHS President Jim Pelk

Keycorp Sports and Entertainment is a subsidiary of the Keycorp Group of Companies and is led by long time Victoria businessman Jim Hartshorne.  Keycorp Sports & Entertainment is joined in the ownership group by Ron Coutre of Victoria; Dennis See, Stefanie Weber, Tim MacLean all of Port Alberni; and the Port Alberni Jr Hockey Society.